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Tobinson’s to debut new paint department

Published: Tuesday, May 6, 2014 10:28 a.m. CDT
Caption
(Provided photo)
Tobinson's Ace Hardware and more than 3,000 other Ace Hardware stores around the country are debuting the new Ace Hardware Paint Studio, a boutique paint-shopping experience inside the store.

GENOA – The paint department at Tobinson’s Ace Hardware of Genoa, along with those at 3,200 other Ace Hardware stores across the country, has undergone a complete transformation.

Officially re-launching as The Paint Studio, this boutique-style shopping experience offers an expanded, premium line of products in an inspiring array of colors, paired with the helpful, neighborly advice you can expect at Tobinson’s Ace Hardware.

With color racks filled with a large selection of colors along with smaller, curated collections of color, The Paint Studio was designed with color displays and tools to help customers easily find their perfect color. From inspiring style ideas, to innovative boutique drawers, trend-proof color trios, and creative paint project suggestions, The Paint Studio creates an engaging, store-within-a-store shopping experience and promotes confident color selection.

To celebrate The Paint Studio and help homeowners get a head start on their seasonal painting projects, Tobinson’s Ace Hardware will host several events to introduce homeowners to the all-new paint shopping experience. The events include an official ribbon cutting ceremony, VIP Night for Ace Rewards members, and a VIP Breakfast for local business clientele, including contractors and home maintenance providers.

These events will lead up to The Paint Studio Grand Opening weekend, May 17 and 18.

“We can’t wait for our customers to experience The Paint Studio, We believe it will truly transform their paint shopping experience,” said Carolyn Tobinson, owner of Tobinson’s Ace Hardware.“The grand opening is the perfect opportunity for homeowners to stop by our store for all the helpful, neighborly advice they need to select the perfect color while taking advantage of special promotions and offers including our buy one, get one free event.”

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